As digital marketing expert in wayand and SEO expert in wayanad, kerala I trust Keyword is one of the important things in SEO.
Keyword is used for ranking and always keyword is unique and simple. Keyword will help your brand to be known
Keyword research is a way to make your brand stand out from the crowd and make people choose your brand first.
The most important thing to research when doing SEO is finding keywords. Keywords are not just words, they are the identity of your brand.
Keyword adding is the first step to help people choose your brand first when they search for something they need or if it is related to your brand.