Nowadays, people are mostly watching shots and reels.
As a digital marketing expert in kerala, I belive Everyone loves videos and also it is popular because they are processed in multiple ways at the same time (watch, listen, engage, and connect with our emotions.)
The Reels model is the current trend, but if you just take a video and upload it won’t go viral.
What to consider when making videos for brand growth
The important thing is attention to the 3–15–3 formula
3 second — hook , 15 — content , 3 — call to action
Vedio quality — is the mast important and vedio quality is the soul of the vedio
Thumbnail — is cover image of a vedio. exmple of thumbnail
https://www.instagram.com/neilpatel/
Emotional concet — The emotional content video make people more concept.
Pov — ponit of view First-person perspective vedios are more attractive.
presentation vedio — The presentation video is trust building in people heart.
Constituency is the key — Constitution is important thing in video.
BTS —( behind-the-scenes ) A good BTS vedio is make your brand more Attractive and now peoples like BTS vedios.
